Specialized English for the Beverage Industry

Our courses are not generic business English programs. They are designed exclusively for professionals in the alcoholic beverage industry, with a focus on wine, beer, and spirits. Every lesson integrates real-world materials — from export documentation and compliance regulations to tasting notes, trade fair presentations, and marketing campaigns.

Whether you are an export manager negotiating contracts, a sommelier describing products to international clients, or a marketing professional preparing a global campaign, our courses ensure that the language you learn is immediately relevant and applicable to your work.

About

Our Teaching Principles

Student-Centric Learning

Your professional challenges drive the content of lessons.
Feedback is immediate, practical, and directly tied to your communication needs.
You gain confidence in real business contexts, not just in theory.

Task-Based Learning

Each task mirrors a real situation in the beverage industry, ensuring that your new language skills are directly transferable to your workplace.
Language emerges naturally from the task, with feedback and vocabulary support provided at the point of need

Project-Based Learning

Work on extended practical projects that combine skills across reading, writing, speaking, and listening.
Projects encourage collaboration, problem-solving, and creativity while staying rooted in professional practice.

Our Story

Foundations

The Beginnings

Founder, Chris Bryce, fell in love with the wine industry at 18 while working in wine retail and completing the WSET level 1 and 2, and later while studying for a Degree in Wine Business at Plumton College, Brighton, in the UK.

Foundations

Formative years

A Change

Following graduation Chris developed an interest in language use while working as a proofreader for an academic book publisher before moving to South Moravia in the Czech Republic where he began a career as a business English teacher.

Formative years

The Turning point

The Progress

Chris then returned to the wine industry as an educator, developing his skills in educational program design and delivery while designing and teaching modules for the International Wine Business degree programme at IMC Krems University in Austria .

The Turning point

The finished product

The Idea

Vinolingo came to fruition as a result of working over many years with an array of wine and beverage industry professionals and learning about the educational they needs require to communicate in a globalised industry.

The finished product

Who Our Courses Are For

Export & Import Managers

Build confidence when discussing contracts, logistics, and compliance with international partners.

Marketing & Sales Teams

Learn how to present products persuasively, pitch to clients, and promote your brand worldwide.

Hospitality & Retail Managers

Improve communication with international guests, buyers, and suppliers.

Sommeliers & Beverage Specialists

Describe products with precision and credibility in professional settings.

How

We help you progress

The key to our method is learner engagement. Achieve your goals through industry relevant active learning that will keep you interested and motivated.

Learn by Doing

Our active learning methods increase student understanding, engagement and most importantly long-term retention.

Real-World Relevance

Seeing the direct connection between course materials and real-life contexts and challenges motivates students and increases engagement.

Critical Thinking

Rather than just memorise, students are encouraged to explore, inquire and reflect; to analyse and evaluate.

Confidence Building

Students build confidence through a supportive learning environment with and constructive teacher and/or peer feedback.

How

We help you progress

The key to our method is learner engagement. Achieve your goals through industry relevant active learning that will keep you interested and motivated.

Learn by Doing

Our active learning methods increase student understanding, engagement and most importantly long-term retention.

Real-World Relevance

Seeing the direct connection between course materials and real-life contexts and challenges motivates students and increases engagement.

Critical Thinking

Rather than just memorise, students are encouraged to explore, inquire and reflect; to analyse and evaluate.

Confidence Building

Students build confidence through a supportive learning environment with and constructive teacher and/or peer feedback.

What

We can help you with

Grammar

Like a good wine, language needs balance, and for that there is grammar. Our courses enable you to understand and apply grammar in situations that matter to you.

Vocabulary

The wine industry is well-known for its colourful yet complicated vocabulary spanning many contexts. Our courses help you to become not just familiar, but fluent through contextual practice.

Confidence

Confidence is key to effective communication which is why we put so much emphasis on designing courses with a learning environment that helps students to speak fluidly.

Frequent Questions

Most frequent questions and answers

Can I study in my own time?

Yes! With our E-Learning courses you are able to study in your own time for as long as you wish. The Study materials are yours to keep.

Do I have to study a whole program

In short, no. Study programs give a set focus of related modules for certain areas of the industry. But you are free to choose to study a whole program or simply the modules that are relevant to you.

How many lessons will I need

As many as you want. Some students like to have lessons to aid them with course materials, some students like to have lessons just to help them through a trade fair or business trip, and some just want to maintain their communication standards with regular lessons. We are there for you for what YOU want or need.

How do I pay for lessons

Lessons are billed in advance of teaching and can be paid for through Paypal or Card Payment.

Get 50% off a trial lesson

With Any of Our Courses

Try our online lessons when you purchase an E-Learning course to see how combining the two can push your learning forward

Book Now

Why choose us

Find Your Voice In The Wine Industry

Designed by Chris Bryce, a former IMC Krems University lecturer and business English teacher of 10 years, our courses make use of student-centred educational techniques, with industry focused tasks and activities that put your career at the heart of your learning. Every topic covered, from harvest to export, from marketing to restaurant service, is always in the context of the wine industry and includes relevant trade terms.

Studying, working and teaching in the wine industry highlighted the specialist language needs of wine professionals. Working and training as a business English teacher taught me how to help people fulfil those needs.

This combined love of wine and education has given me the motivation and passion to create courses that help students to find their voice within the industry they love.

Chris Bryce

Years of
Experience